Playing Hard to Get Can Work, Briefly. Then the Science Turns Against You
Not knowing if he liked them made women more attracted in one famous study. Fifty years of other research adds a catch worth knowing.
Love, friendship, family and the everyday dynamics between people.
Not knowing if he liked them made women more attracted in one famous study. Fifty years of other research adds a catch worth knowing.
A face-recognition test of 517 couples married for decades found no drift towards each other. The resemblance was there at the wedding.
Couples living apart often report more intimacy than couples who share a postcode. The harder test, research suggests, comes when the distance finally closes.
Online quizzes promise to name your attachment style in five minutes. The science behind them is real, but it says something quite different about labels.
Films and fridge magnets say opposites attract. Data on thousands of couples tells a different, more interesting story.
No row, no reason, just nothing. Research on ostracism explains why ghosting stings, why people do it, and how to recover.
Fewer close friends and less time together: decades of survey data from the US and Britain reveal how adult friendship is changing, and how to push back.
A list of questions from a 1997 psychology study became a worldwide dating phenomenon. Here is what the research actually found about how closeness is built.
Almost half of adults in one study said their partner snubbed them for a phone. Here is what researchers found it does to a relationship.