News

Arielle Charnas, a fashion influencer, has managed to encourage consumers to purchase clothing despite the largest decline in US apparel sales in history. Something Navy, Charnas’ apparel collection, was introduced in 2009. The e-commerce brand made over $1 million in sales in the first half hour after its introduction. Charnas’s brand is in high demand … Read more

In 2009, Arielle Charnas launched her personal style blog, Something Navy, which later grew into a full-fledged fashion empire through a partnership with Nordstrom and an independent launch. Although the brand was originally profitable, it had difficulties and eventually sold for $1 after making $50 million. It developed into a media and lifestyle brand over … Read more