Something Navy

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 SN Brand Q & A

  1. Where do you find your main inspiration for the collection?

My inspiration comes from things that I imagine myself wearing/buying but can’t find them in the current market. I like taking inspiration from runway/street style and creating a more “basic” wearable, everyday piece for the every day girl and wardrobe.


  1. What is the design process like? Is it easier or harder than you thought it would be?

The design process is definitely harder than I imagined. It’s not easy coming up with new ideas, concepts and collections – especially when they are for seasons that you are not in at the moment. Luckily, I work with an incredible design team at Nordstrom who help execute exactly what I dream of wearing.


  1. What is your favorite part about having your own collection?

Having my own collection!!! The entire thing is surreal but the best part is seeing girls wearing my pieces.


  1. How will the Something Navy Brand be different from the T&B collab

I think with the Something Navy Brand, we really worked hard on creating a specific vibe and brand. We were thinking of the somethingnavy girl while designing rather than the Treasure and Bond girl. This collection is purely based off of what I believe my somethingnavy girl would wear.


  1. What has been the most significant/ surprising thing you have learned that you might not have known before creating your own collection?

The work that goes into it. It takes so many different rounds to get the piece, let alone a collection the way you want it to be. Another surprising factor is how many people are involved and how many people it takes to create a collection.


  1. What is to be expected for the future of the SN Brand after the first launch in the Fall?

We are creating a bunch of collections over the course of a few years which is so exciting and so much work. We are already working on April/June of 2019 at this point! I’m also excited to share that with each collection that we launch- a new category will be introduced.


  1. How would you describe the Something Navy Brand in 3 words?

Feminine, accessible, elevated basic.

By Arielle Charnas

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